Volkswagen

Tokyo Digital partnered with DDB Brussels over four years to deliver a digital platform for Volkswagen Belgium’s commercial vehicle division. The site was designed for business and fleet customers, featuring multi-lingual content, a customised CMS/CRM, and tight integration with Volkswagen’s internal systems.

Volkswagen needed a platform that could deliver real-time vehicle data, support multiple languages, and remain consistent with internal content systems. The previous infrastructure lacked the flexibility and performance to support mobile usage and frequent updates. Uptime, scalability, and user engagement were also key concerns.

We built a reliable, scalable platform using ExpressionEngine, enhanced with custom plugins and data handlers. Real-time syncing with Volkswagen’s internal systems kept the content current. We also allowed remote content updates via external systems, improving efficiency. Our mobile-first design approach, supported by regular user testing, led to a 270% increase in engagement on tablet and mobile devices. The site was hosted on AWS with a fail-safe architecture and ongoing monitoring to ensure high uptime and performance.